Webinar - How to Court Your Mobile Users

Learn to build loving, long-lasting relationships with your app users

Getting a user's attention can be difficult. But what about building a long-term mobile relationship? Once the initial spark is established, how do you keep the flame alive? In this webinar with Branch, Ampliude, and Prolific Interactive, we'll walk you through how to court your users and build lasting relationships. Using proven dating advice such as "timing is everything" and "he/she is just not that into you," we'll discuss creative aquisition and retention techniques that will make users fall in love with your app.

During this 60 minute workshop we'll cover:

  • How to optimize your first date/interaction
  • Why timing is key to making your move
  • What to do when the novelty wears off

Dina Chaiffetz

Dina is the Director of Product Strategy at Prolific Interactive where she helps companies design mobile strategies that balance user needs, business goals, and the best practices in user experience design.

Mada Seghete

As a Co-Founder at Branch, Mada has worked extensively with app developers around the world to help them build virality into their apps. She studied Computer Science at Cornell and has an MS and MBA from Stanford.

Nandhita Kumar

As Senior UX Designer at Prolific Interactive, Nandhita helps brands like Sephora, Le Tote, and Overstock ensure long-lasting relationships with their mobile users through iterative user research and testing.

Justin Bauer

Justin is the Head of Product at Amplitude, where he strives to make it easy for companies to make decisions from their data. He's a 2x entrepreneur as well as alumnus of McKinsey, Stanford GSB, and Carleton College.

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