Mobile Growth New York @ Galvanize
Tuesday, April 25, 2017, 6.30pm-9.00pm
It's time for another Mobile Growth meetup and we are excited to be hosted at Galvanize, welcoming another round of mobile leaders to share their growth stories and strategies. We'll kick off the evening with some pizza and drinks, listen to a series of talks with experts from Jet, BuzzFeed, and Spotify and finish off the night with short panel discussion with Q&A. After the panel, stick around for more time for socializing and networking.
- Essential tools for your growth stack
- Organic and paid user acquisition strategies
- War stories from the mobile trenches
- Best practices for retention and engagement
The Plan
7:00pm Welcome & introductions
7.15pm Mobile Growth Talks
7.50pm Panel & Q&A From Audience
8.00pm Wrap up + more social time
The Place
The Date
Tuesday, April 25, 2017 from 6.30pm-9.00pm
Lauren Picasso, Director of Marketing, Jet.com
Web to App Deeplinking: How to Seamlessly Transition Users Across Platforms
Caroline Hearst, Marketing Manager, Jet.com
Tabir Akhter, Deputy Social Media Director, BuzzFeed
Designing Notifications for Humans | Push notifications that have a sense of place in a user's life will always outperform generic pushes that only reflect a KPI you're trying to improve. Learn how BuzzFeed crafts serendipitous pushes based on an understanding of where people might be, what they might be doing, what mood they might be in, and what they are personally interested in.
Jason Schwartz, Product Director, Growth, Spotify
Grow at Scale | Spotify has scaled tremendously in the past few years. This talk will dive into what it means to do growth work at a highly scaled company and will cover the tools and tactics that some of the biggest apps utilize to move metrics.
First Last
Title
Danny is passionate about technology and building an active and engaged community. Danny helped build Branch's global Mobile Growth community from scratch and now works with the Partner Growth team to educate apps of all sizes about the benefits of deep linking. When not in the office, Danny can be found working on his car while watching The Fast and the Furious on repeat.
First Last
Title
Danny is passionate about technology and building an active and engaged community. Danny helped build Branch's global Mobile Growth community from scratch and now works with the Partner Growth team to educate apps of all sizes about the benefits of deep linking. When not in the office, Danny can be found working on his car while watching The Fast and the Furious on repeat.
Danny Gamboa
Danny is passionate about technology and building an active and engaged community. Danny helped build Branch's global Mobile Growth community from scratch and now works with the Partner Growth team to educate apps of all sizes about the benefits of deep linking. When not in the office, Danny can be found working on his car while watching The Fast and the Furious on repeat.
Danny Gamboa
Danny is passionate about technology and building an active and engaged community. Danny helped build Branch's global Mobile Growth community from scratch and now works with the Partner Growth team to educate apps of all sizes about the benefits of deep linking. When not in the office, Danny can be found working on his car while watching The Fast and the Furious on repeat.
OUR SPONSORS
Branch Powers Mobile Growth | Branch provides solutions that unify user measurement across different devices, platforms, and channels, and deliver a seamless customer experience no matter where the user comes from. The introduction of mobile has divided today’s businesses, causing inaccurate attribution and links that don’t work, leading to wasted marketing spend and broken customer journeys. Branch fixes that by providing a holistic view of various user touch points and ensuring that links take the user to the right place on website or native app. Branch is used by the top brands in mobile including Target, Starbucks, Airbnb, Slack, and thousands more.
VENUE PARTNER | Wanna grab the attention of companies like Oracle, Facebook, Amazon and Google? Our immersive programs can help you develop the skills to stand out. Accelerate your career by registering for one of our accelerated programs in Data Science or Web Development, and gain the real-world skills you need to excel professionally. Galvanize taps into tech’s limitless potential to cultivate a new kind of community. In 9 state-of-the art campus across the U.S., we have everything you need to be a successful entrepreneur. Find out more about our New York/San Francisco/Boulder/Ft. Collins/Phoenix/Denver/Seattle campus today.
MEDIA PARTNER | FollowAnalytics is an enterprise-class mobile marketing platform that leverages machine learning to help marketers to boost engagement through their mobile apps by creating personalized customer journeys. They are trusted by brands like Michelin, Wells Fargo, Cartier, Louis Vuitton, Allianz, Axa and BNP Paribas; and are headquartered in San Francisco, with offices in New York, Montréal and Paris. Investors include Salesforce Ventures, Aspect Ventures, Zetta Venture Partners, Sapphire Ventures and Cathay Innovation. .
SPONSOR TYPE
Grow.co is the world’s largest community of growth marketing professionals and brands, comprised of more than 15,000 acquisition and retention-oriented professionals. Our online communities include founders, CEOs, marketing executives, developers and product managers representing a broad range of companies — from early-stage startups to global brands.